Is Data Killing Selling
Every seller struggles with time management. CRM updates, internal meetings, and admin work eat away at selling time. The irony? The very tools meant to help sales teams are turning them into data processors instead of deal closers.
SALES STRATEGIES & TACTICS FOCUSED
Patrick Mersinger
9/15/20202 min read


Every seller struggles with time management. CRM updates, internal meetings, and admin work eat away at selling time. The irony? The very tools meant to help sales teams are turning them into data processors instead of deal closers.
Instead of drowning in data, take action. Here’s how to reset, refocus, and get back to selling.
1. Own Your Schedule – Block Sales Time
🔹 The average seller works 49 hours per week but spends only 11 hours actively selling (Pace Productivity).
🔹 Data entry, meetings, and forecasting consume more time than closing deals.
🔹 Without structured sales time, your day gets filled with non-revenue tasks.
📌 Fix it: Block time on your calendar for sales activities—prospecting, outreach, and meetings. No exceptions.
2. Prioritize Revenue, Not Reports
🔹 More tracking ≠ , more sales. Micromanagement does not close deals.
🔹 Internal reporting should support selling, not replace it.
🔹 Revenue shortfalls often lead to more tracking, meetings, and less selling.
📌 Fix it: Only track what directly impacts closing deals. Cut anything that doesn’t.
3. Streamline to Sell Faster
🔹 Automate admin work—use CRM templates, AI-assisted emails, and call logging tools.
🔹 Cluster tasks—batch similar activities to improve focus.
🔹 Eliminate busywork—stop entering excessive data that does not move deals forward.
📌 Example: Instead of manually crafting every email, use sales-stage templates to send follow-ups instantly.
4. The PACES Method – Take Back Your Time
Big productivity changes come from small, consistent actions.
🔹 Prioritize – Review your daily goals each morning.
🔹 Aim – Set a clear target for new outreach and prospecting.
🔹 Cluster – Group similar tasks together for efficiency.
🔹 Enter – Block calendar time for non-negotiable sales activities.
🔹 Streamline – Automate repetitive tasks and simplify follow-ups.
📌 Control your day, or it will control you.
5. Selling > Admin Work
🔹 CRM updates will not hit quota—conversations will.
🔹 Internal meetings will not grow the pipeline—prospecting will.
🔹 Forecasting will not close deals—presentations will.
📌 Fix it: Prioritize sales-first activities every single day.
🔥 Take control. Own your time. Sell more. 🔥
At Red2Black Group, we help sales teams eliminate distractions and focus on revenue-generating activities. Want to optimize your sales process? Let’s talk. 🚀
This version keeps it punchy, action-driven, and aligned with your template style. Let me know if you'd like any tweaks! 🚀
Sales Consultancy
Building Long Term Revenue
Connect now:
© 2025. All rights reserved.
Try our Free Elevator Pitch Tool: