#My Best Sales Advice, Mike Eisner

A Sales Lesson from the Great North 🇨🇦🏒

With the Stanley Cup Finals kicking off this week, it feels fitting that our next sales lesson comes from Canada—a country that hasn’t seen a team hoist the Cup since 1993 (which feels like a crime).

Enter Mike Eisner, a seasoned seller, managing director, and successful business owner with over 20 years of experience.

Like many professionals at a crossroads, Mike once faced the classic dilemma:
👉 Stay in a stable job?
👉 Or take the leap and start his own business?

At the time, he was working with a consultant from Accenture, who shared a piece of advice that stuck with him ever since.

Mike’s Best Sales Advice

💬 "You need to have common sense and be honest. Those are character traits that everyone loves. If you have those two things, you will be successful—no matter what you sell."

Simple. Timeless. And 100% true.

Why Honesty & Common Sense Drive Long-Term Sales Success

📌 Sales is often painted as a high-pressure, aggressive game. But the reality? The best salespeople aren’t the ones with the flashiest pitches—they’re the ones people trust.

🔹 Customers don’t buy from people they don’t trust.
🔹 Teams don’t follow leaders who lack integrity.
🔹 Reputation matters—one bad deal can ruin years of credibility.

🚨 The problem? Many professionals overcomplicate sales and forget the basics.

💡 Success in sales comes down to:
✔️ Treating people with respect
✔️ Being transparent & honest—no bait and switch
✔️ Applying common sense—solving problems, not creating them

Why Bad Sales Cultures Fail

Unfortunately, not every organization values integrity.

📢 In his book, Assholes: A Theory, Aaron James dives into how toxic individuals poison company culture.
❌ They create distrust in sales teams.
❌ They damage long-term client relationships.
❌ They prioritize short-term gains over long-term success.

🚨 Eventually, they either bring down themselves—or everyone around them.

💡 Sales is about building relationships. Burn enough bridges, and you’ll run out of places to go.

How to Apply This in Your Sales Career

Want to build a sustainable, high-performance sales career? Keep it simple:

✅ Tell the truth—even when it’s not what the buyer wants to hear.
✅ Give real advice—not just what benefits you.
✅ Don’t cut corners—the short-term gain isn’t worth the long-term damage.
✅ Use common sense—help buyers solve real problems, not just hit your quota.

📢 Bottom line: Buyers remember who helped them, not who pressured them. Trust leads to referrals, repeat business, and long-term success.

About Mike Eisner

Mike Eisner is the Managing Director at Logistyx Technologies, a company that helps businesses reduce shipping costs by 40% by optimizing parcel labeling and logistics.

📢 Logistyx Technologies combines edge computing with cloud collaboration to support both large warehouse operations and small businesses relying on manual fulfillment.

🔹 Headquartered in Chicago, Logistyx also has offices in New York, Philadelphia, San Diego, St. Louis, Amsterdam, Singapore, and Toronto.

🔗 Learn more: www.logistyx.com